Rodney Sanches
Publishing
The act of placing before curious eyes, meaningful marks
The act of “placing before” is a very critical and publishers have missed an important deed by not creating devices and machines to deliver their content to people who love these marks. The printing presses and paper stacks are to be replaced by the component and device manufacture and digital distribution. Like the previously existing printworks, production needs to be local, technical and device support be immediate.
E-ink in particular is being botched by being developed and sold by a retailer of junk rather than those who’s purpose is to place, before eyes, meaningful marks. As if having a cook or greengrocer do the job of waiter. They are distracted and focused on other things. The art of presentation absent in their thoughts of creation.
Publishers need to make machines, deliver their words, to the world.